Blackbird and Microsoft to Showcase Professional Browser-Based Video Production at IBC 2022

LONDON, September 8, 2022 /PRNewswire/ — Blackbird plc (AIM: BIRD; OTCQX: BBRDF), the technology licensor, developer and seller of the market-leading cloud-native video editing platform, Blackbird, today announced that the company was showcasing professional browser-based video production at IBC 2022 with Microsoft.

Cloud native Blackbird is a professional-grade video editing and publishing platform accessible through any browser. Enabling fast, scalable, and collaborative production, Blackbird provides instant access to video content for easy creation of clips, highlights, and long-form content for rapid publication to digital channels. Blackbird also dramatically reduces the time and resources required to revert content and enables universal access to content for creation and distribution.

Reducing carbon emissions by up to 91% compared to traditional video editing workflows, Blackbird also reduces infrastructure costs by up to 75% thanks to its highly efficient cloud-native architecture. Additionally, a recent study demonstrated that Blackbird is up to 4x faster than on-premises video editing platforms for popular workflows.

Blackbird Edge can be deployed on the Microsoft Azure public cloud platform in minutes. Blackbird supports the use of Azure Blob Storage of video for ingest and publishing, enabling seamless operations between traditional and cloud-enabled workflows for high-end content creation and delivery. quality on any device. On top of that, Blackbird is integrated with Azure Media Services for stream management and VOD encoding of edits.

A growing number of organizations are using Blackbird on Azure for efficient and sustainable video editing and publishing, including Deltatre and the National Rugby League (NRL).

During IBC, Blackbird will demonstrate how its platform can run on Microsoft Azure and seamlessly integrate with other leading media production platforms for fast and efficient rotation of live sports content. premium.

Blackbird CEO, Ian McDonoughsaid: “We are truly excited to partner with Microsoft again for the first IBC in 3 years. The Microsoft and Blackbird teams, together with other leading technology players, continue to streamline, innovate and increase functionality, speed and carbon efficiency as you go along with the cost effectiveness of media and entertainment cloud workflows.We are excited to build a deeper partnership and showcase our seamless integration with IBC.

Blackbird will be exhibiting at Microsoft’s booth (#1.D25) and its own booth (#8.C01) at IBC 2022 from September 9-12. Contact [email protected] to schedule a meeting.

About Blackbird plc

Blackbird plc operates in the rapidly growing SaaS and cloud video market. It created Blackbird®, the world’s most advanced suite of cloud-native computer applications for video, all backed by its lightning-fast codec. Blackbird plc’s patented technology enables accurate cloud browsing, playback, viewing and editing. Blackbird® enables multiple applications, which are used by rights holders, broadcasters, sports and news video specialists, esports, live events and content owners, post-production houses , other consumer digital video channels and businesses.

As it is cloud-native, Blackbird® eliminates the need for expensive, high-end workstations and can be used from almost anywhere on almost any device. It also enables full visibility into multi-site digital content, improves time-to-market of live content such as music videos and highlights for digital distribution, and ultimately results in much more efficient monetization.

Blackbird plc is a licensor of its core video technology under its “Powered by Blackbird” licensing model. Enabling video businesses to accelerate their path to true cloud business models, licensees benefit from energy and carbon reductions, time and cost savings, fewer hardware requirements and bandwidth and easy scalability.


SOURCEBlackbird plc

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